Hyundai Motor America

About

The American subsidiary of the South Korean Hyundai Motor Company, responsible for marketing and sales in the United States.

Origin Story

Hyundai Motor America was established to support the growth of the Hyundai brand in the United States, which began with the introduction of the Hyundai Excel in 1986. The company played a pivotal role in the expansion of Hyundai's market presence in North America.